Immucor Selects Tableau Software for Quick Insights and Easy Business Intelligence


Daily Self-Service Dashboards Improve Data Analysis and Forecasting for Blood Bank Automation Company

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Immucor, Inc., a global leader in supplying reagents and automation to the blood transfusion industry, has selected Tableau Software to help visualize and analyze its business intelligence data. Immucor is using Tableau as its primary visual analytics tool to analyze sales and operations data, improving the ability to react to insights in real-time.

Immucor uses Tableau to connect to data in its customer relationship management (CRM) and enterprise resource planning (ERP) systems and create dashboards that are shared with executive teams, marketing, business managers and field sales representatives. The data is refreshed daily, making it easy to gain quick insights and make immediate business decisions.

“Before Tableau, creating and sharing visually appealing reports was time consuming,” said Ron Imhof, Manager of Commercial Analytics North America. “Tableau has provided an easy-to-use, self-service way to analyze and forecast our data.”

Immucor purchased Tableau this past spring. “We had an accelerated ‘go live’ timeline, which we couldn’t have achieved with the other solutions we considered,” said Imhof. “The response to Tableau from our sales team has been very positive.”

“The ability to see and understand data is vital to any company looking to effectively service their customers while growing their business,” said Elissa Fink, Chief Marketing Officer at Tableau Software. “With Tableau, Immucor can see trends and make real impacts on a daily basis.”

About Tableau
Tableau Software helps people see and understand data. Ranked by Gartner and IDC in 2011 as the world’s fastest growing business intelligence company, Tableau helps anyone quickly and easily analyze, visualize and share information. More than 9,000 companies get rapid results with Tableau in the office and on-the-go. And tens of thousands of people use Tableau Public to share data in their blogs and websites. See how Tableau can help you by downloading the free trial at www.tableau.com/trial. Register now for the 2012 Tableau Customer Conference at http://conference.tableau.com/2012/.

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