Why you need
A new platform for stories
on the web.
Tableau Public is for anyone who wants to tell stories with interactive data on the web. It's delivered as a service which allows you to be up and running overnight. With Tableau Public you can create amazing interactive visuals and publish them quickly, without the help of programmers or IT.
The Premium version of Tableau Public is for organizations that want to enhance their websites with interactive data visualizations. There are higher limits on the size of data you can work with. And among other premium features, you can keep your underlying data hidden.
Why tell stories with data? Because interactive content drives more page views and longer dwell time. Industry experts have cited figures showing that the average reading time of a web page with an interactive visual is 4, 5 or 6 times that of a static web page.
Do More With Tableau Public
Embed live visualizations, no programming needed
Use Tableau to connect to data and create interactive data visualizations. Then embed those directly in your web pages. It's just like embedding a YouTube video. Visualizations are designed to look like part of the page.
You never need to do any programming to create, publish or share Tableau Public visualizations.
Tell better stories
Tableau offers hundreds of visualization types, such as maps, bar and line charts, lists, heat maps and more.
Tell stories about places with Tableau's built-in mapping, which automatically geocodes down to the city and zip code level.
Tell stories about trends over time with Tableau's built-in date functionality, which lets readers filter to a time period or drill down from months to days to hours.
Or combine views into a dashboard to show different sides of the same story.
Tableau Public is automatically touch-optimized for iPad and Android tablets. So unlike Flash content, it not only works on the iPad but provides a great mobile experience. Tableau Public supports all browsers without plug-ins-- it's pure AJAX right in the browser, so your readers don't have to download anything.
Experience world-class performance
We are relentless in making Tableau Public visualizations faster. Our engineering team is constantly taking advantage of new server and web advances to improve the user experience. From the initial load of the visualization to every hover and filter, your viewers can lose themselves in your story.
This visualization about the iPad went viral on 3 major websites at the same time.
Drive traffic via sharing
Links for Twitter, Facebook and email on every viz encourage readers to find their own story and share it. When others click into the post, they land back at your site, so you get the traffic.
Publish updates in seconds
Update any visualization with new data in seconds. No need to re-create or even re-embed in your page. All versions of the visualization in all locations update simultaneously. Publish evergreen stories like game results or monthly business indicators to drive repeat traffic to your website.
Integrate with other site content
Link data directly to other content, like player profiles, product descriptions or related posts. You can even embed videos and play them on click. With Tableau, no programming is ever required.
Premium feature: Suppress underlying data
Suppress download for proprietary data. You choose whether to publish your visualization with download enabled or disabled. If download is not enabled, your users can filter and interact with the data normally but cannot paste it into Excel, view the underlying detail or download the workbook.
This feature is only available with Tableau Public Premium.
Community & training
Tableau Public has a rich community of authors who share techniques and learn from each other. People passionate about politics, sports, real estate and government use Tableau Public to enrich discussions and share data.
Build on top of great work already done.
And check out the Best Practices to become a data jedi.
Get product news, tips and top author reports
Follow the Tableau Public blog for news about new product features, tips and the quarterly Top 100 in Tableau Public report.
When something good
Tableau Public Premium
Companies and organizations that want to distinguish themselves use Tableau Public Premium to show, not tell, their web users that they are different. Customers such as Inrix, Cornell University and The Canadian Institute for Health Information use Tableau to set themselves apart.
Tableau Public Premium is for data larger than 100,000 rows or data that must remain confidential. Tableau Public Premium customers can share their work on the public web and get the flexibility to decide to protect underlying data or let it be openly accessed.
Features in Tableau Public Premium that are not available in our free product, Tableau Public:
- Suppress underlying data
- Use Tableau Desktop Professional to build and save locally, then publish when ready
- Custom row limits
- Custom storage limits
- Access to Tableau Technical Support
Inrix uses Tableau Public Premium to showcase its proprietary traffic data to customers and gain attention from the press.
Hear from customers.
Killer content pays off.
Companies from major media companies to organizations publishing data on important public issues use Tableau Public to differentiate their site, tell better stories and drive higher levels of reader engagement.
Customers are finding that using interactive data multiplies time on page by 4, 5, and even 6 times.
The Seattle Times is the largest daily newspaper in the state of Washington. We talked to three members of the paper’s team – an editor, a data journalist, and a designer – about how Tableau Public has transformed the way they develop stories and communicate with readers online.
The Seattle Times
"It keeps us ahead of the curve and ahead of the competition with other news sites."The Seattle Times is a Pulitzer-Prize winning news organization. It uses Tableau to visualize crime patterns, economic trends, bank failures, bike accidents, sports stats and more. It uses Tableau Digital to drive dwell time and user engagement. "One of the reasons that interactive data is so important is because it brings our readers in and allows them to engage in our site a little bit more than they might otherwise do... Tableau has helped move us leaps and bounds ahead of where we were, and I can see a use for it in stories on a daily basis.” Cheryl Phillips, Data Enterprise Editor, The Seattle Times
What Our Customers Have to Say
Tableau visualization software is truly remarkable.”
The Vancouver Sun
"I've been really impressed at how easy it is to make compelling and visually appealing interactive graphics that allow our readers to drill down to the information that's most important to them.”
-Chad Skelton, Reporter, The Vancouver Sun
“By making it interactive, people can create for themselves an individual and customized experience.”
- Daniel Newman, Maplight.org