Customer Engagement Analytics: Understanding Healthcare Claims
Type:
On-Demand Webinar
Length:
59:30 Let's take "engagement" out of the realm of theory and make it a practical and measurable business driver. In this presentation you’ll hear how Eliza Corporation uses web click stream data, user interaction data, clinical data and phone conversations to understand healthcare customers. Eliza works with some of the top healthcare firms in the country to use this customer insight to manage their business.
Find out how Tableau enables them to:
- Message according to individuals’ behavioral triggers, gender and stage of life
- Increase engagement based on individuals’ wellness score to reduce claims, costs and retention
- Target specific geographies with low engagement to improve outcomes
Featured Speaker(s):
Joshua Rosenthal
Ph.D. - Eliza Corporation
Joshua Rosenthal, Ph.D. specializes in Behavioral Analytics and Quantifying qualitative data at Eliza Corporation. Eliza pioneered breakthroughs in computer speech recognition and natural language understanding. That technology is used by health organizations across the country to communicate, educate, and create behavior change.